The 301 Redirect Tool

Speed & Accuracy Achieved

Built for Solo Consultants & Agencies

use case #1

Let's say you're a Project Manager and the client's site migration is on a budget. It turns out the URL redirect work wasn't scoped well. Do you spend hours on the unplanned work and risk the budget? With WISLR as your redirect tool, you can do the redirects AND control costs.

FAREWELL SPREADSHEET FORMULAS

No more hours of writing complicated formulas to build your 301 redirect import files. You're welcome. Let's wish a fond farewell to the syntax that can officially retire:

=INDEX(B:B, MATCH(TRUE, ISNUMBER(SEARCH(D2, A:A)), 0))

=INDEX(B:B, MATCH(TRUE, ISNUMBER(SEARCH(LOWER(D2), LOWER(A:A))), 0))

=IFERROR(INDEX(B:B, MATCH(TRUE, ISNUMBER(SEARCH(D2, A:A)), 0)), "No Match")

Redirects Mapped in Minutes

Once those site migration URL files are gathered, imagine having the last and biggest part of your redirect work done in ⪅ 10 min.

File Size Matches Ready
1,000 URLs ⪅ 1 minute
3,000 URLs ⪅ 5 minutes
5,000 URLs ⪅ 10 minutes

The 'Best Match' Score

You'll know how strong a URL match is with our custom matching score. Your data may include a small URL change or a big taxonomy shift. WISLR will find the best one-to-one pairing every time.

Score Origin URL Destination URL
0.87 watermelon-dreams dreams-of-watermelon
0.83 cooking/summer-smoothies recipes/fresh-smoothies
0.76 SW421B-cozy-sweater winter/SWT-421-sweater