Smarter Redirects
A Consulting Service from WISLR
Every website has URLs that get broken and return server errors over time.
Fixing these errors can take time, with significant cost. Just plain cumbersome.
WISLR takes URL datasets and processes them through a natural language algorithm.
We create a file that you can upload to your CMS or server and finally fix those URLs.
WISLRs collectively have 30 years of experience at this kind of work for websites of all sizes. The difference with WISLR is we've built a solution that eliminates the most time-consuming part of URL matching for 301 redirects.
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We've taken a manual task that one person may spend hours or days on and made it error-free, finished in minutes. This problem was very personal for us. We've been the consultants doing URL matching for websites, and it left us thinking, 'There has to be a better way' and there wasn't, so we made one.
Our Process, Start to Finish
Grant account access. Your only client task.
Once you add us to Google Search Console, Bing Webmaster, and Google Analytics your job is done.
WISLR gathers all URLs from the datasets.
Some call them garbage URLs, but we call them untapped potential for new traffic and revenue.
The data is put through the algorithm.
Our favorite part, the matching. It's incredibly gratifying helping a lonely URL find it's data soulmate.
A data file is created and sent for implementation.
Before you finish reading your morning emails, a CSV file arrives that you can hand off to the developers.
Watch some amazing things start to happen.
We've seen broken URLs that get fixed bring traffic back to a website. It makes sense, those external links get used again.
FAQs
How many URLs get matched?
Our flat fee matching service will pair up to 100,000 origin URLs to 100,000 destination URLs, per website. If you have more URLs or more than one website you can chat with a WISLR for a custom quote.
How long will it take to receive the final file?
For non-custom projects, the final URL matching file is finished within 24 - 48 hours, after account access is granted. Following payment, a WISLR will reach out to go through the steps to easily add us to the accounts we need.
Then we prep the data and send it to the algorithm. Depending on daily demand, the file could be back in your hands in as little as 24 hours.
How do I implement the redirects?
The final CSV file is formatted so a developer can easily implement it for any CMS, ecommerce platform, or server. If additional help is needed, such as testing the implementation, WISLR can assist through our strategy services.
Can I use the service with multiple websites?
Absolutely. You can order as many flat-fee redirect matches as needed. One service request covers 100,000 URLs for one website. We also offer a volume order contract for 3 or more websites. Just ask for a custom quote.