Better reporting and attribution for LLM traffic.
Server-side capture of AI bot crawls, conversation citations, and real-user referrals across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews. The data GA4 and your CMS analytics miss by 2.5x to 5x, delivered in one live dashboard.
AI traffic is
three distinct signals,
not one.
LLM activity on your site is not a single number. It is three signals, each produced by a different AI behavior, each invisible to client-side analytics in a different way.
Training crawls
GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Bytespider, and CCBot reading your pages on a schedule to feed the next model. The signal that decides what AI knows about your brand.
Conversation citations
ChatGPT-User, Claude-User, and Perplexity-User fetching pages mid-chat to answer real-user questions. The closest thing to a vote of confidence AI produces. Never appears in GA4.
Real user referrals
Visitors who clicked an AI citation and landed on your site. Partially visible in GA4 but undercounted by 2.5x to 5x because of mobile WebView and missing referrer behavior.
All three signals,
stitched together.
Bot crawl coverage at the page level, conversation citations broken out by engine, real-user referrals attributed end-to-end through to revenue. One dashboard, server-side, refreshed continuously.
Reports built for action.
Live server-side data, not client-side tags.
No JavaScript dependency, no cookie consent gaps, no reliance on platforms to pass attribution back. Edge capture means we see every request, including the bots GA4 cannot.
Server-side request logging
Every HTTP request hitting your domain is captured at the edge, including requests from AI bots that never execute JavaScript.
AI bot fingerprinting
User-agent plus verified IP range matching to classify every bot by platform with high confidence.
IP-to-order attribution
Referrer IPs matched to order confirmations for verified revenue attribution, with probabilistic matching for the rest.
Start at $250 per month.
Scale as the channel does.
A single flat monthly subscription that scales with your monthly session volume. Every plan includes the live dashboard, edge data capture, and a one-time $500 setup. Strategic consulting is a separate engagement, see below.
- Up to 1,000,000 sessions per month
- Server-side request logging at the edge
- AI bot crawl coverage across all major engines
- Conversation citation tracking
- IP-to-order revenue attribution
- Live dashboard refresh
Add a Senior Strategist to act on what the dashboard surfaces.
AI Channel Analytics is the data. Strategic consulting is the work to act on it. Our Senior Strategist engagement is a separate quarterly retainer for teams that want a partner to interpret the dashboard, prioritize the gaps, and ship the changes that move the metrics.
- One Senior Strategist per account, three roles in one (SEO Program Manager, Delivery Resource, Marketing Engineer)
- Twenty years of technical SEO and digital strategy, paired with modern AI tools
- Original research on LLM tracking behavior across ChatGPT, Gemini, and Claude
- Enterprise brand experience (GNC, Corsair, Belkin, Sanrio, MoroccanOil)