retail · Shopify ·

Browns Fashion

Multibrand retailer on South Molton Street in London, taken over in 1970 by Joan and Sidney Burstein and long a scout for new designers. Farfetch bought it, and it now sits under Coupang.

The pages

desktop1440 x 900

Browns Fashion homepage on desktop, Shopify luxury retail storefront captured at 1440 x 900 — Homepage

Browns Fashion collection: accessories on desktop, Shopify luxury retail storefront captured at 1440 x 900 — Collection: Accessories

mobile390 x 844

Browns Fashion homepage on mobile, Shopify luxury retail storefront captured at 390 x 844 — Homepage

Browns Fashion collection: accessories on mobile, Shopify luxury retail storefront captured at 390 x 844 — Collection: Accessories

Browns Fashion product page on mobile, Shopify luxury retail storefront captured at 390 x 844 — Product page

Palette

Surfaces, by share of painted area

84.7%

13.3%

84.7% #ffffff page

13.3% #f6f6f6 panels and cards

1.4% #000000 dark bands

0.3% #ebebeb panels and cards

Ink, by share of text set in it

83.5%

9.3%

83.5% #333333 body and headings

9.3% #ffffff reversed on dark

6.7% #000000 emphasis

0.4% #ff0000 emphasis

0.2% #dd0707 emphasis

Imagery, by share of the page it covers

17.9% photograph, the rest is surface

Typography

sans-serif · everything

Inter-Regular

sans-serif · accent

Helvetica

of all text on the page

74% sans-serif26% serif

The icon set

account

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